Superfine! NYCx3 2020 is a revolutionary new art fair concept built in harmony with lower Manhattan’s high-roller real estate market. Instead of one five-day fair, Superfine! is programming three consecutive fairs in a strategic lower Manhattan locale next spring. The triple focus on women artists, contemporary surrealists, and LGBTQI+ artists plays out in the overarching themes: (wo)man, myth, and Magick. In keeping with the themed program, each fair will be limited to no more than sixty exhibitors for a highly curated experience.
Deadline: 4 Mar 2020
“Superfine! has been a life-changing experience that throttled my career and created so many new relationships with artists, collectors, curators, galleries and journalists that I still benefit from to this day.”
— Sean Christopher Ward, exhibiting artist
NYCx1: (wo)man | 4.22-4.26.2020
The female perspective arrives at the forefront in the fair that launches NYCx3, with a focus on women artists taking their art to the next level.
NYCx2: myth | 4.29-5.2.2020
Surrealist ideas and modern mythology provide the backdrop for a diverse fair comprised of artists at the cutting edge of emerging contemporary art.
NYCx3: Magick | 5.5-5.9.2020
A celebration of all things queer: Magick highlights LGBTQI+ and ally artists representing the queer global experience across a broad range of styles and media.
A whole year of exhibitions in one weekend:
- 5-7,000 motivated, art-hungry New Yorkers during each five day fair
- 25% of visitors make a ($100-$2,500+) art purchase
- More than 50% of exhibiting artists receive major media coverage
Make art. Sell art. Superfine! Art Fair does the rest:
- Meet collectors in a friendly, welcoming space: the ideal environment to discover, collect, and sell art
- Cost-saving and cost-spreading financing options that work with artist’s budget to make exhibiting and selling a reality
- Opportunities for features in Superfine!’s earned (press + PR), owned (website, blog, and social), and paid (advertising) media
- Superfine! takes no commission on any artwork sold either in person at the fair or via our online E-Fair
Superfine! Art Fair NYCx3 2020 Artist Benefits
In addition to lead-up webinars, curatorial and pricing guidance, an outstanding ground-level exhibition space in a high traffic neighborhood, and significant media exposure opportunities, Superfine! provides artists with access to top quality attendees primed to purchase. Superfine! extensively markets the fair to a market of new, younger collectors with incomes of $120k+ who are often overlooked by the traditional art market. At the NYC 2019 edition, 23% of attendees purchased art in a fun, intimate atmosphere. Superfine! delivers these results by spending $50K+ per fair on hyper-targeted social media ads to help you connect with your next great collector sooner.
Founded by partners in work and life, James Miille and Alex Mitow, Superfine! emphasizes work by the LGBTQIA+ community and female artists. In 2020, Superfine! is launching a three-week themed art fair with a week devoted each to women artists and LGBTQIA+ artists.
About Superfine! Art Fair
Founded by art collectors Alex Mitow and James Miille, Superfine! started in 2015 as an alternative to boring, stuffy art shows and complicated art world politics. From the start, they caught flack from the art establishment. They broke down barriers and opened the gates to everyone from serious long-time art collectors to people who love art and never thought they would be collectors.
Their open and transparent approach worked. Imaginations have been sparked. Countless new collections have been jump-started at Superfine! art fairs as they continue to spread their message of a more inclusive art market across the country. Since 2015, they had one goal: produce bad-ass, expertly-curated art shows where über-talented, diverse global artists meet their new fans in iconic locations.